Category: BrandStrategyAgency.com

FORT WORTH, Texas, Oct. 13, 2020 /PRNewswire/ — Cetaphil, the #1 dermatologist-recommended facial skincare brand, is excited to announce its plans to expand its current partnership with award-winning actress and star of The Marvelous Mrs. Maisel, Rachel Brosnahan. Brosnahan will continue her role as face of the sensitive skincare brand, while adding new credentials to her repertoire such as Creative...

BOSTON–(BUSINESS WIRE[1])–Matter Communications[2] — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces the continued momentum of its integrated marketing group, highlighted by the recent addition of several new client partners, expanded integrated campaigns and the launch of numerous new client websites. Integrated campaigns are driving demand With talented professionals throughout Matter’s seven nationwide offices,...

Companies cannot simply purchase a positive reputation and credible image—because they aren’t for sale. Building strong relationships[1] with markets requires relentless honesty and compelling storytelling directed at the desired audience. Great publicity must be earned[2]. Businesses and individuals can certainly work on public relations campaigns themselves with existing resources, but they often need help from consultants or agencies. So how...

Your marketing strategy might involve a mix of emails, social media, advertising, events, and other tactics, but one mention in the press can multiply all those efforts tenfold, sending a surge of new customers your way, and even take your small business to the next level. Want proof? A single story in The New York Times[1] transformed Beardbrand[2] from a...